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A fresh new UK website experience

5 MINUTE READ • Thu, Apr 24, 25

We wanted to let you know about some exciting new updates to our website. We’ve listened to your feedback and whilst technology updates can often seem more exciting to those involved in them, I’m confident you’ll be pleased with the improvements we’ve made.
 
When you visit our UK homepage now, you'll notice a fresh design that works beautifully across all devices. Our new AI-powered search will help you find specific wines and spirits faster - whether you're looking for a region, producer or price point. Product pages now show more detail about each wine, for example our carefully calculated drinking windows, to help you buy with even more confidence. Alongside enhanced product information, there will be additional educational content to browse.

For those who store wine and spirits with us, the My Cellar section has been completely redesigned. When you use BBX, you’ll enjoy a more intuitive bidding experience, based on your feedback, to help find that special, and elusive, wine for your collection. And if you’re looking to sell some of your wines on BBX, there is more guidance around what price to set including adjusted pricing matched to what you own.

We welcome your feedback as you explore the new site. This is the first step in a series of exciting improvements, and with further updates coming later in the year, your input will help shape future enhancements.

Explore our UK website now: www.bbr.com